Most People Don't Even Know This Little-Known Destination In Wisconsin Even Exists
By Ben Jones|Published July 26, 2023
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Ben Jones
Author
Ben Jones is at heart an adventurer who delights in inspiring others. A former reporter and photojournalist, he explored towns large and small as a Wisconsin correspondent for USA Today. He later became a lead photographer and senior copywriter for an award-winning destination marketing agency, before founding Boldland Creative, a company that produces photography, video, and other content for travel destinations. Jones has completed photography and content projects in more than 15 states and when he’s not looking through a camera or at his Macbook you’ll find him exploring the world’s lakes and forests.
Is it possible to find a community in Door County that’s not swarmed with visitors on a summer weekend? It is, but you’ll need to head to a place that you might not have heard of – Rowleys Bay. This little corner of the county is not quite undiscovered, but it’s far removed from the county’s bustling villages. It’s a little slice of Wisconsin paradise – here’s what’s waiting for you in Rowleys Bay.
You’ll find Rowleys Bay on the “Lake Side” of Door County - the side facing east. You’ll take quiet inland, rural roads to get to this little hamlet.
When you arrive, don’t expect to find a busy downtown. Rowleys Bay is an unincorporated community. There’s not much here, and that’s part of the charm. But it’s been inhabited for a long time - it’s named after Peter Rowley, who settled here in 1835.
Visitors can explore the nearby Mink River Estuary, which is known for its diverse wildlife and scenic hiking trails. The estuary provides a habitat for a variety of bird species, including eagles, herons, and waterfowl. It’s a popular paddling destination.
There’s a pleasant resort here, as well as a campground and other vacation homes. It’s the perfect base camp for people who want to explore the area, but it’s also a nice place for day trippers.
Nature is the big attraction here. The nearby woods and wetlands are laced with hiking trails, and Newport State Park frames the other side of the bay - you can reach it by kayak on calm days, otherwise, you’ll need to drive north past Ellison Bay to reach the park entrance.
While Rowleys Bay draws visitors - especially paddlers - it offers a glimpse of what Door County was like before it was a top tourism destination. Take in the fresh air and wildlife and enjoy this hidden gem!
I grew up a short distance from Rowleys Bay, and I’ve had a lot of memorable outings on the Mink River. It’s an amazing place! Get all your hiking and paddling supplies at REI. Wisconsin has an abundance of amazing destinations. Here’s where to find them.
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